7 minutes reading time (1437 words)

The Secret of Success


One of the main weaknesses the average person suffers is too much familiarity with the word impossible. Failure is nature's plan to prepare you for great responsibilities.

If it isn't your job to do it, perhaps it's your opportunity.

Many philosophers have made the statement that man is the master of his own earthly destiny, but most of them have failed to say why he is the master. The reason that man may become the master of himself and of his environment is because he has the power to influence his own subconscious mind.

Whatever you can conceive and believe you can achieve – as long as it does not violate the laws of God, nature, or man.

Thoughts are Things

Some of you will have trouble believing that you really can think and grow rich, because your thought habits have been steeped in poverty, misery, failure and defeat. If you have formed the habit of seeing life only from your own perspective, you may make the mistake of believing that your limitations are in fact the proper measures of limitations.

Every failure brings with it the seed of an equivalent success.


Successful people think their way into realizing their goals.

Thoughts become powerful when combined with a definite purpose.

Riches begin with a state of mind and definiteness of purpose.

Faith in your Ability

The following is very important in turning desire into money: You must have complete and unwavering faith that you can do it.

Faith is a state of mind that may be created by repeating instructions to your subconscious mind through self-suggestion.

Plain and unemotional words will not influence the subconscious.

The repetition of emotionalized affirmations and visualizations are the only known methods of developing the emotion of faith.


Your thoughts do remain stored in the subconscious, and they remain just as they were when they were first input.

The more highly emotionalized the thoughts are when they are input, the more influence they exert on your attitude and behavior.

Autosuggestion gives you the power to control which thoughts are burned into your subconscious.

Specialized Knowledge

The word educate has its roots in the Latin word educo, which means to develop from within; to educe; to draw out; to grow through use.

The individual who knows how to make use of the knowledge possessed by another is as much a person of education as is the one who possesses the knowledge but does not know what to do with it.


First comes the thought, then organization of that thought into ideas and plans, then transformation of those plans into reality.

The beginning, as you can plainly see, is in your imagination. You will never have a definite purpose in life, you will never have complete self-confidence, you will never have initiative and leadership unless you first create these qualities in your mind and see yourself in possession of them.

Organized Planning

You must plan your work and work your plan.

Your achievement can only be as good as the plans you make.

If you fail to plan, you had better plan to fail.

Failure is not defeat. Everyone fails, but you are not defeated until you quit in your own mind.

A winner never quits, and a quitter never wins.

Perhaps you have wondered why a few will advance to highly paid positions while others, who have as much training and who work just as hard, do not get ahead.

The ones who advance believe in themselves, and they back their belief with such dynamic and aggressive action that others recognize it in them.

Power grows out of organized knowledge, but only through application and use.

A person may be a walking encyclopedia of knowledge without possessing any power of value.

The successful lawyer is not the one who memorizes the greatest number of the principles of law. The successful lawyer is the one who knows where to find a particular principle of law, plus a variety of opinions supporting that principle, which fit the immediate needs of a given case.

Real power is organized energy or effort.


In your search for the secret method, do not look for a miracle, because you will not find it.

You will find only the eternal laws of nature. These laws are available to every person who has the faith and the courage to use them. They may be used to bring freedom to a nation, or to accumulate riches.


Weak desires bring weak results, just as a small amount of fire makes a small amount of heat.

There may not be a heroic connotation to the word persistence, but persistence does for your character what carbon does to iron – it hardens it to steel.

Every failure brings with it the seed of an equal or greater benefit.

Power of the Mastermind

When two or more people harmonize their minds and produce the effect known as a Master Mind, each person in the group becomes vested with the power to contact and gather knowledge through the subconscious minds of all the other members of the group.

If the group is meeting to discuss a given subject, ideas will come pouring into the minds of all present, as if an outside influence were dictating them.

The minds of those in the Master Mind are like magnets, attracting ideas and thoughts from no one knows where.

Sexuality: Charisma and Creativity

The world is ruled by human emotion. People are influenced more by feelings than by reason.

The desire for sexual expression is at the top of the list of stimuli that step up the mind and start the wheels of physical action.

When harnessed it has been used as a creative force in the arts and other pursuits, including the accumulation of riches.

When there was evidence available in connection with the lives of men of achievement, it indicated that each one possessed a highly developed sexual nature.

When driven by these emotions, people become gifted with a superpower for action. Understand this, and you will also understand why it is that transmutation contains the secret of creativity.

The Subconscious Mind

Every day all kinds of thought impulses are reaching your subconscious mind without your knowledge.

Some of these impulses are negative, some are positive. Right now you should be specifically trying to shut off the flow of negative impulses, and actively working to influence your subconscious mind through positive impulses.

It is your responsibility to make sure it is positive emotions that constitute the dominating influence of your mind.

From the habit of applying and using positive emotions, and eventually they will dominate your mind so completely that the negatives cannot enter it.

The Seven Major Positive Emotions

  • The Emotion of Desire
  • The Emotion of Faith
  • The Emotion of Love
  • The Emotion of Romance
  • The Emotion of Sex
  • The Emotion of Enthusiasm
  • The Emotion of Hope

The Seven Major Negative Emotions

  • The emotion of Fear
  • The emotion of Jealousy
  • The emotion of Hatred
  • The emotion of Revenge
  • The emotion of Greed
  • The emotion of Superstition
  • The emotion of Anger

The Brain

In the past we have depended too much on our physical senses and have limited our knowledge to the physical things that we could see, touch, weigh, and measure.

It has been determined that there are from 10 billion to 14 billion nerve cells in the human cerebral cortex, and we know that these are arranged in definite patterns.

It is inconceivable to me that such a network of intricate machinery should be in existence for the sole purpose of carrying on the physical functions connected with the growth and maintenance of the physical body.

The Sixth Sense

No matter who you are, or what may have been your purpose in reading this book, you can profit by it even if you don’t fully understand how or why the principle described in this chapter works.

This is especially true if your major purpose is that of accumulation of money or other material things.

The Six Ghost of Fear

Before you can put any portion of this philosophy into successful use, your mind must be prepared to receive it.

The preparation is not difficult. It begins with study, analysis, and understanding of three enemies that you shall have to clear out: indecision, doubt, and fear.

To protect yourself against negative influences, whether of your own making or the result of negative people around you, recognize that your willpower is your defense.

You must put it into constant use until it builds a wall of immunity against all the negative influences in your own mind.

The Doshas
Nonviolent Communication
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